A $17 million annual deal by the Red Sox stokes debate on the value of jersey patches in a market flooded with options
Red Sox debut new uniform advertisements as part of 10-year deal with MassMutual, Sports
MassMutual lands deal for patch on Red Sox uniforms; Springfield company's deal with $17M yearly (report)
MassMutual will be the first sponsor to have its logo on Red Sox uniforms - The Boston Globe
Red Sox reveal first-ever uniform advertisements; MassMutual patches coming in 2023
Red Sox accidentally picked Yankees fan to sponsor jerseys for next decade
Red Sox, MassMutual near a $17M jersey patch deal - Boston Business Journal
Eyeballs + Ads = Sports (But Brands Could Be Even Smarter)
MLB Jersey Ads: The Future of Baseball Sponsorship?
A rough patch: the Astros' new sponsorship deal with Oxy is doubly ugly, Houston Astros
jerseys – Blogging the Red Sox
boston red sox – SportsLogos.Net News
Eyeballs + Ads = Sports (But Brands Could Be Even Smarter)